Ship Faster Hack: Use Minimalist Testing to Prioritize Development

Does your user testing inform development prioritization? If not, it should, because it will help you ship faster!

Here’s how:

Let’s use our favorite example from the post on Minimalist Testing

apple, google, your app

How to do minimalist testing

Ship Faster Hack: Test on your Developers

Want to ship faster?

Then run user tests on your own developers before testing on anyone else.


How to test on your own developers:

How Many Test Respondents Do I Need?

“How many test respondents do we need for a good user test?”

We get asked this question all of the time. Noted User Researcher Jakob Nielsen already shares a great answer to this question on his blog¹, so we will just summarize his thoughts here.

1. Basic Usability Study

How to Test Design Layout Versions

Optimizely has a great product for A/B testing single variable changes in production. For example, it is easy to test things like: does changing this button size impact conversion rates?

But what if you want to test an entirely different design layout? Do you have to code it up and release the new design to production to get feedback?

The short answer is NO.


Here is how to run user tests on design layouts:

Asking Good Questions During a User Test: Don’t Lead the Witness.

As I mentioned in a prior post, the key to great questioning during a user test is respecting natural human limitations.

One of those limitations is that humans can be unintentionally persuaded to give you the answer you want to hear. Thus any test creator must take great care to not create leading questions.


Below are two questions that could be asked during a user test. Can you guess which one is a good question and which one is not?