Steven Cohn Posts

Validately’s Weekly UX and User Research Roundup

UX NEWS

Why Personas Fail
By KIM FLAHERTY on nngroup.com
Personas are useful tools for UX work, so why do they often fail? Find out what pitfalls cause personas to fail, and how to avoid and overcome them.

Usability Test, Even When You Know the Answer
By HOA LORANGERon nngroup.com
Evidence from usability studies can be more convincing than what you say. Test even if you can easily determine the difference between good and bad designs.

Starting a Career in UX Design
By Roopa Rao on uxplanet.org
This article contains information on online courses to learn UX design, certificate programs, blogs sites and tools to learn to begin in UX design.

Design Like a Teacher
By   on Alistapart.com
“User experience is really a way of defining and planning what we want a user to learn, so we also need to think about our own work as how to teach.”

 

Validately’s Weekly UX and User Research Roundup

UX NEWS

UX DESIGN TRENDS FOR 2018
By Raffaela Rein on www.invisionapp.com
Check out the top 5 UX design trends for 2018 – Usability engineering is the new UX, User focus is high on the CEO agenda, The UI/UX unicorn myth lives on, The rise of voice and design without interface, and UX researcher: The hottest new job title.

GETTING STARTED WITH ACCESSIBILITY USER TESTING
By Magda Rydiger on www.invisionapp.com
“With accessibility user testing, the main goal is to verify whether your assumptions concerning accessibility features were right. The objective is to discover potential problems and opportunity areas based on the already working product or the prototype.”

12 Mobile UX Design Trends For 2018
By Nick Babich on uxplanet.org
Check out Nick’s trends for 2018 from User Journey Simplification to Content-Centered Experience.

USER ONBOARDING ESSENTIALS
By Jane Portman on www.invisionapp.com
“User onboarding has grown into a separate UX discipline. Its goal is to facilitate the transition of first-time visitors into loyal, thriving customers.”

Validately’s Weekly UX and User Research Roundup

A 100-Year View of User Experience
by JAKOB NIELSEN on nngroup.com
“The UX profession has grown substantially since 1950 and it is now truly worldwide. Even so, the expected growth until 2050 will dwarf anything we’ve seen so far. Many drivers of UX growth are not immediately apparent to most people in the field.”

Imagery in Newsletters: Make Your Marketing Emails Visual But Don’t Sacrifice Usability
by KIM FLAHERTY on nngroup.com
“Newsletter recipients expect high-quality images, but excessive focus on graphic design can result in emails that are illegible, unusable, and can’t deliver on business goals.”

Participatory Design in Practice
by Olga Elizarova, Jen Briselli on uxmag.com
This article review what participatory Design is, isn’t, and how it actually works.

6 great UX design talks you can watch online
www.digitalartsonline.co.uk
In October, specialist UX agency Nomensa held its fourth annual conference at the British Museum in London. This article shares a few of the talks related to UX – from practical examples of how UX happens in growing service-led businesses to more inspirational discussions on how digital design can be used in the healthcare industry to improve lives and insights into how people really think and behave.

 

 

 

Validately’s Weekly UX and User Research Roundup

UX NEWS

Relaunching Launchpad: Disguising a UX Revolution within an Evolution
On Bloomberg.com
“Making a global change to a product like Launchpad is never simple. It requires deep coordination between the UX team, product leaders, engineering, as well as the salesforce.”

What Makes Users Abandon Your App?
By Hannah Levenson on blog.appsee.com
“There are many ways you can combat app abandonment, but in order to do so effectively, you must increase your awareness. Check out the 7 most common reasons plus the best solutions to these noteworthy pitfalls.”

How to Get Started in UX/UI Design?
By Trista liu on uxplanet.org
This article gives some tips on how to get started in UX/UI design as well as explains the difference between UX/UI.

Architecture’s UX Problem
By Kelsey Campbell-Dollaghan on fastcodesign.com
“As architecture comes alive with new technology, it needs its own UX breakthrough, a set of best practices that establish not only how an occupant might like a building to act, but also how a building itself can explain to a user why it’s designed a certain way–and how to control it.”

 

 

 

Validately’s Weekly UX and User Research Roundup

UX NEWS

Creating a Chatbot: A UX Designer’s Firsthand Experience
By Scott Milburn on uxmag.com
“Chatbots have just raced off the starting blocks, and it will be a few more years before we know if they’re here to stay. As we leapfrog into the era of AI, we’ll probably see an increase in human-assisted chatbots with a gradual shift towards full automation.”

Don’t Be Fooled by Surface-Level Design (Jakob Nielsen)
By JAKOB NIELSEN on nngroup.com
“Look beyond surface-level qualities to assess UX value. A design that looks (or sounds) good does not mean that it is. Good websites contain engaging features that help people accomplish their goals.”

The Most Important Rule in UX Design that Everyone Breaks
By Jeff Davidson on https://blog.prototypr.io/
“Millers law teaches us that humans have a finite amount of information they can process, and that information overload will lead to distraction that negatively affects performance. Companies should look for ways to organize information in a way that is much more digestible for their customers and employees.”

The Case For No-Frills UX/UI
By Steven Widen on Forbes.com
Flat design is so 2015. Minimalism is the new poster boy of the UX/UI world. This article discusses minimalist design for UX/UI.